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Global Sport Business Journal
Online ISSN 2333-2107
Fall 2013 Volume 1 Issue 1 |
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Global Sport Business Journal |
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Fall 2013 Volume 1 Issue 1 |
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Table of Contents |
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Article Link |
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-The Effects of Gender on Perceptions of Team Twitter Feeds |
Clavio, Walsh, & Coyle |
1-14 |
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-Creating Value at a Free Sporting Event: More Than Price |
Hall & Jones |
15-21 |
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-Evaluating the Effectiveness of Corporate Sponsorships at a Minor League Baseball Park |
Moore, Mowen, & Hickerson |
22-37 |
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-Exploring the Relationship between Student-Athletes, Occupational Engagement, and Vocational Identity |
McPherson |
38-58 |
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-Academic to Consultant: A Pilot Study on Sport Marketing Research |
Dees, Whisenant, & Pitts |
59-66 |
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-2013 Global Sport Business Association Conference Abstracts |
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67-86 |
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